Thursday, January 16, 2014

Beyond Belief?

On page 24 of the first issue of Quest Magazine ("the luxury magazine for world travelers," just what we need) is the below advertisement:


[Image via Quest Magazine]

What grabs my attention, having just reviewed S AM 11 / Lookout on my weekly page, is the glass-and-steel construction that is giving this couple an unbelievably high panorama of the Negev. The lookout is rendered realistically enough that at first I though it was real, but given the advertisement's tagline of "Israel Beyond Belief," the height of the vista, and the fairly utilitarian and unbelievable nature of the lookout (the stair would be outside? the couple would be looking from the landing?), it must be fake. Right?

Update: Thanks to Chen, it turns out the lookout is actually a hotel (makes sense, considering what the ad says about luxury hotels). It's the Beresheet Hotel (note the stairs leading to the dining terrace):

3 comments:

  1. I think the couple might be photoshoped in but the photo could be real. It's from Beresheet Hotel in Mitzpe Ramon.
    Here are some pictures of the stairs from different angels:
    http://www.themarker.com/polopoly_fs/1.1632739.1328214305!/image/664417665.jpg
    http://www.unitherm.it/wp-content/gallery/beresheet/ok_p1420412.jpg
    http://www.kvish40.co.il/wp-content/uploads/2011/07/DSC_6051.jpg
    http://www.thewowa.com/upload/rss_download/20130208/600_600/201302080603392813.jpg

    ReplyDelete
  2. WOW! This place is now on my bucket-list. Must visit one day. Absolutely amazing!

    ReplyDelete

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